At Maui Jim, we set the gold standard in experiential gifting. That’s why industry groups often seek our insights into what makes gifts and events memorable. We’re happy to share our expertise with them – and with you.

The Impact of Fitting Events & Gifting Experiences – January 2019
Since Maui Jim pioneered the experiential gifting concept almost two decades ago, the well respected, Premium Incentive Product magazine reached out to get our thoughts on how to successfully incorporate experiential gifting into your next event.
Read what the experts have to say about how common misconception such as choice and providing tips so you don’t get stuck with any surprises.

By Every Measure, Face-to-Face Meetings Beat Virtual Meetings
Throughout the history of meeting planning, attendees have traveled to gather in one destination. However, in recent years, advancing technology, the rising cost of air travel and the need to use time more efficiently have prompted some planners and stakeholders to hold more virtual meetings. Is it working? Is this going to change the future of meetings?

5 Tips for Staying Productive and Mentally Healthy While You’re Working From Home
With the spread of the novel coronavirus affecting everything from international travel to the availability of hand sanitizer, mitigating COVID-19 in the United States has become a growing concern. That’s why many companies are mandating or recommending that as many employees as possible work remotely until the virus can be slowed.

MPI Launches Coronavirus-Related Industry Resources
The industry association has doubled down on providing resources and up-to-date information on COVID-19 and plans to set an example that events can go on.

IRF Industry Study
The Incentive Research Foundation has released their latest industry outlook. Industry steak-holders have strong expectations for 2020, with 85% reporting they expect their company to have strong financial performance. They expect increases in gift cards, merchandise and experience reward use.

Congratulations Brett Hatch!
Brett Hatch, senior director of Maui Jim Global Corporate Gifts, was just named one of “The 25 Most Influential People in the Meeting and Incentive Industry” for 2019 by Northstar Meetings Group. He and the 24 others on the list are deemed “major impact players who are shaping the meeting industry.”

Happy National Sunglasses Day
Maui Jim celebrates National Sunglasses Day in a big way! New releases and festivities at the home office. Celebrate by getting a new pair of Maui Jim Sunglasses to protect yourself 365 days a year

Zeal Optics – focused on sustainability and activity
A great article published about our Zeal Optics product line. Read about how Zeal came about and how Maui Jim got involved. Active lifestyles and sustainability are their mantra with the strongest, most authentic CSR in the industry.

NACDA’s Athletics Administration – June 2019
The latest NACDA Athletics Administration publication that just came out. Read about three lessons for choosing a quality gift that engages and motivates your guests.

Branding the Right Way for Incentive Trip Gifts
Branding everything is not always necessary for incentive trip gifts. Read Brightspot’s blog post to see how and when logoed gifts are appropriate.

What Top Performing Technology Companies Do Differently for Incentives and Rewards
What are technology companies doing differently? Read more about how are they motivating their employees? What are they doing different than anyone else?

Podcast: Gifting Experiences that WOW
Want to learn more about adding the WOW factor to an event? Here is a great podcast with Kip Lambert from Destinations and our very own Jonathan, that talks about making an impact at your next event.

Screen time: Digital Eye Strain Abounds, But Awareness Lags Despite Treatment Options
Are you under the assumption that the headaches and sleeping problems are just part of the gig when you work infront of a screen for the majority of the day? Well you’re not the only one.

Video – Part 3: The Evolution of Gifting
Part 3 of Lindsey Richmond‘s Gifting Best Practices video series. Today’s topic: The Evolution of Gifting. Some out-of-the-box examples of creative ways to use the right gift to motivate individuals to action!

Brett Hatch Reflects on the Event Gifting Industry
Brett Hatch, Senior Director of Global Gifts for Maui Jim, was a major force in developing the event gifting category. RRN recently caught up with Hatch to get his insights on the channel his company helped create.

Forget Cash. Here Are Better Ways to Motivate Employees
In today’s tight job market, employers must focus on how to attract and keep top talent. Giving away stacks of money may not always be the best incentive, warns Ashley Whillans.

Welcome to the ‘ohana Manchester United
Maui Jim is excited to announce a multi-year partnership with Manchester United. Welcome to the ‘ohana Manchester United!

Video – Part 2: Experiential Gifting
Part 2 of Lindsey Richmond’s Gifting Best Practices video series. Today’s topic: Experiential Gifting. Let us know if there are any topics you’d like to see covered.

Karen Suttle 2019 IRF’s newest Board Member
Maui Jim Corporate Gifts is proud of our Sales Manager in the Central Region, Karen Suttle, that is a new 2019 IRF Board of Trustee Member.

Video – Part 1: Aspirational Gifting and High Perceived Value
Leaving it to our very own Lindsey Richmond, who said it best in her latest video. Part 1 of her video series is Gifting Best Practices. Let us know if there’s a topic you’d like to see covered.

Meeting Trends for 2019
Wellness will be an essential component for planners to incorporate into their 2019 meetings and events, focusing on the complete physical, mental and social well-being of their attendees.

2019 IRF Outlook Study
Maui Jim Corporate Gifts is proud to align with The Incentive Research Foundation’s (IRF) most recent survey results. IRF has released the 2019 Industry Outlook Study results. Sunglasses are still the #1 gift along with a experiential gifting on the rise.

Maui Jim staying strong with new styles
Maui Jim is best known for stylish frames and a thin PolarizedPlus2 lens that helps combat sun glare and harmful UV rays. This fall, the Hawaii-based sunglass manufacturer has added several new sunglasses to its collection of over 125 styles.

Jonathan Richards Awarded Member of the Year
So proud Jonathan is part of the Maui Jim ‘ohana. With almost 25 years in the industry, Jonathan received a well deserved Member of the Year Award from SITE Texas. Congratulations Jonathan!

Experiential Gifting: What is it and Why it Matters
Flip to page 19 to learn about how experiential gifting is a proven method for creating meaningful connections with your steakholders and attendees.

Results of the first pan-industry study
SITE, IRF, and FICP recently joined efforts in a pan-industry study of the global incentive travel sector. See some of the results here or watch live on Facebook as they review the entire study at IMEX next week.

Blue Light: How are digital screens affecting you
We’re sure you’ve heard about blue light, but do you know how it affects you and your event guests? There are studies out there that prove the long term affects of blue light. Research has been done to show how digital blue light is contributing to age-related macular degeneration.

Questions to ask your gift provider
Know what to ask when looking for a memorable gifting experience. We want to make sure that you receive the most flawless and memorable experience for you and your guests. Here are some good questions to ask.

Voice of the Market, Part 1
There has been a corresponding expansion of research on the non-cash reward and recognition market. Numerous studies are published each year explicating the use and effectiveness of non-cash rewards. These studies provide critical statistics that help providers and program owners understand the marketplace.

Hear from those in the industry
Read what others in the industry consider good qualities to look for in your gifting provider. Personal touch and company history are just two things to look for when choosing your corporate gifting experience.

Merchandise Awards Stay Strong
Ever question yourself if cash rewards are a better option for your group? Incentive’s 2018 Merchandise IQ survey has come out with information to support that giving merchandise is strong and the brand is important.

The Benefits of Tangible Non-Monetary Incentives
There is perhaps no subject debated more frequently (or as vehemently) by incentive program practitioners and their clients than the value of tangible, non-monetary (also referred to as non-cash) incentives versus cash. This article reviews the four psychological processes of how the recipient receives gifts.

Award Program Value & Evidence Study
This paper attempts to identify and discuss both the hard, tangible and intangible benefits of incentive, reward and recognition initiatives and how those benefits can be captured – measured where possible – and conveyed. Part 1 of this study discusses the role of recognition in incentive, reward and recognition initiatives and the broad benefits of cash and non-cash rewards.

SITE Announces New Professional Certification
SITE (Society of Incentive Travel Excellence) launches a new professional certification (CITP) that focuses on professionals from the world of incentive travel. Our very own Jonathan Richards, CIS (Sales Manager, Northwest US, Mexico, and Europe) was among the first candidates to take the new certification. CITP was formally launched at IMEX Frankfurt in May 2018.

Choice Overload
Offering a variety of choices in your gifting experience sounds like a good idea, “something for everyone”, but research shows, people get overwhelmed and don’t want the range of choices. Offering a variety within one channel of options gives your guest the opportunity to choose what they would like without getting overwhelmed.

Face-to-Face Interaction in a Digital World
In a world that is so digitally focused, there is nothing like face-to-face interaction. An experiential gift is a great option for your event. Provide a gift that encourages people to interact while trying on glasses and experience networking and fun in a natural way. Read more about the Meeting Trend of the Importance of Face-to-Face Networking.

Living Aloha
We live Aloha everyday and we bring that spirit to your event. The Health Enhancement Research Organization (HERO) has done a case study on the Maui Jim culture. We live and breathe spirit and do everything in our power to always make your experience easy, fun and memorable.

The Right Fit
Read about the latest trends in the gifting industry. Experiential gifting is on the rise, but make sure you read what the experts have to say about challenges, tips for success and questions to ask to ensure you don’t get stuck with any surprises.

2018 Incentive Outlook is now available
Industry experts are optimistic about the economy and its impact on U.S. incentive travel and reward programs. That’s according to the Incentive Research Foundation’s 2018 Outlook Study.

Insights Into Incentives
Return on experience vs. return on investment. The impact of Millennials. The growing importance of security. Check out the highlights from Incentive magazine’s 16th annual industry roundtable.

Maui Jim “Inspires” BI WORLDWIDE
Discover why BI WORLDWIDE recently named Maui Jim an “Inspirational Partner” for consistently demonstrating responsiveness and clear communication in the event industry.

Top 10 Trends for Incentive Travel, Reward and Recognition Programs
As part of the 2018 Outlook Study, there are 10 trends for Incentive Travel, Reward and Recognition Programs in 2018.

Maui Jim Stands Out in 2017 Survey
When asked about “best gifts,” respondents to Incentive magazine’s 2017 Corporate Gift IQ Survey mention Maui Jim more than any other brand. See what else made their “best” and “worst” lists.

8 Rules for On-Site Gifting
Corporate gifting professionals, including Maui Jim’s Brett Hatch, share their top tips for incorporating merchandise awards into travel programs.

25 Most Influential People in Incentives
Every year Incentive magazine selects 25 individuals making the biggest impact in the incentive industry. Find out why Maui Jim’s Brett Hatch made this prestigious list as one of the five “change makers.”

Make your gift part of the experience
Don’t just choose a gift – choose a gift that fits your puzzle and enhances the experience. Read this story about how Maui Jim helped go the extra mile to personalize this event experience.